Skaneateles Speaker Series Features SU's DR4WARD
In the next installment of the Skaneateles Speaker Series, William Ward, aka DR4WARD, will speak on "Social Media and the Future of Small- and Medium-Sized Businesses."
The program, organized by the Professional Services Committee of the Skaneateles Area Chamber of Commerce, will run from 5:30 to 7:30 p.m. April 1 at The Lodge at Welch Allyn, 4355 State Street Road, Skaneateles Falls. Ward's talk starts at 6 p.m. The public is invited to attend.
Ward, social media professor at the S. I. Newhouse School of Public Communications, will examine the current state of digital and social media for small- and medium-sized businesses (SMBs) and how SMBs can successfully navigate digital and social media. He also will present lessons learned and what to expect next.
"I enjoy helping students and professionals learn about all forms of communication and creativity, and look forward to taking questions," he says.
Ward is ranked one of the Top Marketing Professors on Twitter by Social Media Marketing Magazine and is featured on BestOnlineUniversities.com's list of Top 100 Web-Savvy Professors of 2012.
He has been quoted by The New York Times, The Wall Street Journal, USA Today, Inc., Forbes, Fortune, CNN, Bloomberg Businessweek, FastCompany, NPR and The Huffington Post.
A thought leader in digital and social business, he has spoken at the TEDx and SXSW (South by Southwest) interactive conferences. He also participates in the Cannes Lions International Festival of Creativity.
Welch Allyn is presenting sponsor of the event. Promotional support has come from Vincent McCabe Inc. and Group M Communications.
The evening will include opportunities for networking, a free drink coupon for wine or beer, heavy hors d'oeuvres, and door prizes.
Tickets are $25 for members of the Skaneateles Chamber and $30 for non-members, with payment requested at time of registration. Reservations are required and may be made by calling 315-685-0552, by email to firstname.lastname@example.org or by paying online by clicking here.